Associate Professor of Strategy and Entrepreneurship at London Business School

Freek Vermeulen

Corporate Strategy

Dr Freek Vermeulen writes, consults and speaks across the world on topics such as strategies for growth, strategic innovation and making strategy happen.

MA and PhD (Tilburg University), PhD (Utrecht University)

He uses rigorous research to gain insight into how business really works. His work has appeared in highly prestigious academic journals such as Administrative Science Quarterly, Academy of Management Journal, Organization Science, and the Strategic Management Journal.

Dr Vermeulen is an active case writer and keynote speaker at industry and company conferences. He is the winner of several teaching awards, including the first ever winner of London Business School’s Excellence in Teaching Award, and has received several prizes for his research, including the prestigious Academy of Management Journal Best Paper Award.

Self-perpetuating bad habits



Phone: +44 20 7491 9111

Fax: +44 20 7872 3706

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